480 West 42nd Street
New York, NY 10019
What Is the Story of stop. reset.?
Set during a blizzard in Chicago, stop. reset. centers around Alex Ames, the owner of a book publishing company who, with the advent of e-books, is hoping to bring his business into the digital age. He calls each of his employees in for an interview to find out which ones are committed to moving the company forward and which are stuck in the past. Between meetings, Mr. Ames strikes up a conversation with J, the office’s enigmatic janitor, who seems more interested in talking into his cell phone earpiece than chatting with his boss. When he discovers J is plugged into the high-tech world he wants to be a part of, Mr. Ames must decide whether to play it safe, or trade everything he knows for an unknown future.