| ID | Name | Dimensions | File Size | Animation | 3rd Party | Notes | Template |
|---|---|---|---|---|---|---|---|
| 001 | Show Poster | 1300x2000 minimum | 1MB | Static | Site Served | Large asset preferred. | — |
| 002 | Show Page Hero | 3000 minimum width | 1MB | Static | Site Served | A large uncropped production photo is needed that will change ratio size from 8:3 on desktop to 4:3 on mobile. | — |
| 003 | Show Page Video | 16:9 ration | 100MB | Up to 60 seconds | Site Served | Please make sure any ticketing callout is removed from the video. | — |
| ID | Name | Dimensions | File Size | Animation | 3rd Party | Notes | Template |
|---|---|---|---|---|---|---|---|
| 100 | Rectangle | 300x250, 180x150 | 200K (40K for backup image) | Up to 15 seconds | Approved Third Party | HTML5 required. 180x150 banner required for smaller screen sizes. | — |
| 101 | Leaderboard | 970x90, 728x90, 468x60, 320x50 | 200K (40K for backup image) | Up to 15 seconds | Approved Third Party | HTML5 required. Multiple sizes need to accommodate all screen sizes. | — |
| ID | Name | Dimensions | File Size | Animation | 3rd Party | Notes | Template |
|---|---|---|---|---|---|---|---|
| 200 | Homepage Gallery | 1600x1200 | 1MB | Static | Site Served | Use medium to close production shots, preferably of 2-3 characters maximum. Do not add effects, borders, shadows, text or additional graphics. | — |
| 201 | Homepage Featured Shows Carousel | 1300x2000 | 1MB | Static | Site Served | Pulls creative from the show poster on the show page. | — |
| 202 | Shows Page Carousel | 1600x1200 | 1MB | Static | Site Served | Typically the same image used for the Homepage Gallery. | — |
| 203 | Homepage Billboard | 970x250, 728x90, 320x50 | 50K | Up to 15 seconds | Approved Third Party | — | — |
| 204 | Shows Page Hero Unit | 970x250, 728x90, 320x50 | 50K | Up to 15 seconds | Approved Third Party | Include show title, short subtitle if desired, and call-to-action. Avoid including excessive text. Darker background colors preferred. Do not use borders. | — |
| 205 | Buzz Sponsorship | 320x50 | 50K | Up to 15 seconds | Approved Third Party | — | — |
| 206 | Video Sponsorship | 1280x720 .mov, 320x50 | 100MB | Up to 30 seconds | Pre-Roll: Site Served, Banner: 3rd Party | — | — |
| ID | Name | Dimensions | File Size | Animation | 3rd Party | Notes | Template |
|---|---|---|---|---|---|---|---|
| 300 | Global Header Unit | 160x60 and 370x60 | 30K | Static | Site Served | White logo over dark background. Don't include borders, logo coloration, call to actions or addition text besides the title. Graphics only include the title treatment. This unit requires two creatives (see #301). | — |
| 301 | Center Header Unit | 370x60 | 30K | Static | Site Served | White logo over dark background with production images. Don't include borders, logo coloration, call to actions or addition text besides the title. | — |
| ID | Name | Dimensions | File Size | Animation | 3rd Party | Notes | Template |
|---|---|---|---|---|---|---|---|
| 600 | Homepage Takeover | 970x250, 728x90, 300x250 | 50K | Up to 15 seconds | Approved Third Party | — | — |
| ID | Name | Dimensions | Accepted Formats | Url Requirements | Notes |
|---|---|---|---|---|---|
| 800 | Dedicated E-Blast | 600 pixels wide, preferred height of less than 1,500 pixels | HTML | Any buttons should click back to a Broadway.com show page or calendar page | — |
| 801 | Monthly Roundup Email | Custom | — | — | This email is scheduled and designed in house. It features 4-6 shows in specific categories. No need to provide assets. |
| 802 | Buzzline Ad Inclusion | 320x50 and 728x90 | JPEG | any buttons should click back to a Broadway.com show page or calendar page | — |
