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Watch Tony Winner James Corden Demonstrate the 'Feel Bad Four' Technique to Celebrity Fundraising

Watch Tony Winner James Corden Demonstrate the 'Feel Bad Four' Technique to Celebrity Fundraising
James Corden
James Corden uses his comedy skills to raise money for Sightsavers.

Actors are frequently pairing with various non-profit organizations to raise awareness for a variety of causes, but Tony winner James Corden has some interesting fundraising tactics of his own. The British funnyman is currently teaming with U.K. charity Sightsavers, which aims to help prevent avoidable blindness, and when it came time to film a fundraising promo, the former One Man, Two Guvnors star decided to level with potential donors. Corden admits there is a successful, manipulating fundraising technique known as "The Feel Bad Four." In the video below Corden demonstrates each method by playing "the guilt card," making fun of those in need, acting empathetic and shouting at the top of his lungs to express shock. Think Corden has was it takes to convince people to pull out their wallets? Check out his pitch below!  
 

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