Featuring songs such as "He's So Fine," "Dedicated to the One I Love" and "Twist and Shout," Baby It's You! follows the rise of New Jersey housewife Florence Greenberg, who teams with African-American songwriter Luther Dixon to launch the popular girl group The Shirelles as well as an independent record company.
What Is the Story of Baby It’s You!?
Baby It’s You! centers on Florence Greenberg, a housewife who became the music industry’s first powerful female producer and record company executive. As the show opens in 1958, a restless Florence decides to cut a record with an all-girl quartet from her daughter’s high school in Passaic, New Jersey. Renaming them the Shirelles, Greenberg hones her skills as a producer and songwriter and guides them to a career as of one of the greatest American girl groups of all time. After teaming up (professionally and personally) with African-American songwriter Luther Dixon, the ambitious Greenberg creates Scepter Records, which signs Dionne Warwick, among other pop stars. Baby It’s You! traces Greenberg’s ground-breaking career though the music her artists performed from the late 50s through 1965.
