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305 West 43rd Street
New York, NY 10036
Paint it red. So begins Lydia's wild idea to invigorate her Rust Belt town. But when a whip-smart entrepreneur co-opts her scheme, a precarious rivalry is born. A battle for the town's soul ensues, causing its obsessive mayor, its defiant matriarch, and the rest of its residents to question who they are and where they're headed.